9 Questions You Need Answers To When Developing A New Product (Part 1)Sofeast’s CEO Renaud is joined by Adrian from the team and they’re going to go through 9 of the key questions businesses who’re developing new products commonly need answers to. Here’s part 1 of this podcast covering questions 1-4…(by the way, you can catch up on part 2 here).


Listen to the episode here 👇

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Episode sections

  • 00:00 – Greetings and introducing today’s episode.
  • 01:22 – 1. What is the target market for the product?
  • 07:51 – How to do market research.
  • 13:26 – 2. What problem does the product solve for the customer?
  • 23:03 – 3. What is the unique selling proposition of the product?
  • 26:57 – 4. What features and functionalities should the product have?
  • 42:44 – Wrapping up.


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