Adrian and Andrew Amirnovin kick off 2024 by going through 7 key New Product Introduction tasks you need to be aware of to get a positive outcome before mass producing your product. If this is the year you bring a product to market, get ahead of the curve by bearing these 7 things in mind from one of our most experienced team members who is also Head of Compliance and Reliability.


Listen to the episode here 👇

Listen: to the podcast episode

Watch: on Youtube


Episode sections

  • 00:00 – Greetings and introduction. sofeast NPI process for products made in larger quantities
  • 03:01 – 1. Document your requirements early during the design and development phase.
  • 06:36 – 2. Do functionality and reliability testing.
  • 10:19 – 3. Compliance testing and pilot run before pre-production.
  • 13:54 – 4. Do final reliability testing.
  • 15:20 – 5. Lock the BOM.
  • 17:16 – 6. Validate tooling and manufacturing.
  • 20:26 – 7. Focus on shipping in the post-production period.
  • 21:13 – Why it pays importers to be knowledgeable about the NPI phases, even if you work with a manufacturer to do the development and manufacturing.
  • 25:17 – Wrapping up.


Related content…


Listen, rate, & subscribe to the ‘China Manufacturing Decoded’ podcast on your favorite provider

More episodes are coming, so remember to rate us and subscribe! You can find us on:

If you enjoyed this episode, don’t forget to give us a 5* rating and share it with your network if you enjoy listening!

This entry was posted in Sofeast Podcast and tagged , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *