Tag Archives: product testing

Why NOT doing ESD testing on new electronic products is scary!

On this episode of the China Manufacturing Decoded Podcast, Adrian hosts and is joined by Andrew, our reliability and compliance expert, from the Sofeast Group for a deep dive into electrostatic discharge (ESD) – a critical factor in electronics production … Continue reading

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7 Key NPI Tasks To Do Before You Take Your Product Into Production [Podcast]

Adrian and Andrew Amirnovin kick off 2024 by going through 7 key New Product Introduction tasks you need to be aware of to get a positive outcome before mass producing your product. If this is the year you bring a … Continue reading

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7 Tests You SHOULD Be Doing On Your Hard Goods! [Podcast]

One of Sofeast’s senior engineers, Paul Adams, guides you through 7 key tests that he’s done time after time over the years on the materials or components of new hard goods (typically metal and/or plastic products) in order to check … Continue reading

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Why UL Certification for Product Safety is so Important for some Importers [Podcast]

Our head of New Product Development and resident product reliability expert, Andrew Amirnovin, joins Adrian in this bonus episode to introduce and talk about UL compliance. Andrew shares his experience to answer these questions: What is the UL certification? Who … Continue reading

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How Many Prototypes Are Needed Before We Get ‘Perfection?’

Some people expect a perfect product that’s ready for manufacturing after just one round of prototyping. Is this realistic, though? Let’s explore how many prototypes might be required, why different rounds of prototyping are undertaken during the new product introduction … Continue reading

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One Thing You Need To Do BEFORE You Start Mass Production! [Podcast]

The Sofeast Group’s head of New Product Development, Andrew Amirnovin, joins Adrian to warn you about the ONE THING YOU MUST DO BEFORE GOING INTO MASS PRODUCTION! We won’t give it away here – you’ll have to listen to the … Continue reading

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Exploring Product Safety & Reliability Issue Liability [Podcast]

Sofeast’s CEO Renaud Anjoran is joined by two guests, Clive Greenwood and Andrew Wilson of WWMG associates to discuss the topic of liability for product safety issues. There’s commonly a disconnect between Chinese manufacturers and their foreign customers over who … Continue reading

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Stainless steel bottle testing for safety & compliance. How is it done?

Stainless steel bottle testing is something importers need to get right as they’re classed as a food contact material product (FCM). They’re a hot product and something we’re asked about quite regularly. In this post, we’ll explain the kinds of … Continue reading

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Why The New Product Design & Introduction Process Is More Complex Than You May Think [Podcast]

Sofeast’s CEO Renaud Anjoran is joined by an experienced British product designer and friend of the podcast Andy Bartlett to discuss the NPI process and product design best practices for new and unique products, with a focus on the early … Continue reading

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Why Do Importers Need Product Reliability Testing? [Podcast]

Product reliability testing is a must for importers who want to avoid risk… 2020 added considerable strain and difficulty to many importers’ lives, so today, more than ever, it’s so important to implement measures to protect your business against expensive … Continue reading

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