Adrian is joined once again by Paul Adams, the Sofeast Group’s Head of New Product Development, based at Agilian Technology, our contract manufacturer, to discuss the importance of phase gate (or stage gate) reviews in new product introduction (NPI).
Listen as we discuss how a disciplined, traffic-light-style phase gate system (Red = Stop, Amber = Risk, Green = Go) can transform risk into progress. This isn’t about adding layers of bureaucracy; it’s about building momentum with clarity and protection.
Listen here
Listen to the episode or watch on YouTube
Show sections
- 00:12 – Introduction
- 00:50 – Why phase gates matter
- 02:42 – What phase gates are
- 05:17 – Implementing phase gates
- 18:58 – Case study (failure)
- 31:18 – Case study (success)
- 33:31 – Best practices
- 35:13 – Wrap-up
Extra resources
- Phase-gate process – Wikipedia
- The New Product Introduction Process Guide – Guide
- An Importer’s Guide to New Product Manufacturing in China – FREE PDF eBook
- How We Work With You On New Product Development & Manufacturing Projects – Agilian
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