Sofeast Knowledgebase Blog

Sofeast’s Andrew Amirnovin, product reliability expert, joins Adrian from the team to introduce reliability testing and explain the kinds of questions you’ll need to answer if you’re bringing a new product to market and want to assure that it’s as … Continue reading →

Sofeast’s CEO Renaud answers four exciting questions from our listeners in this episode. We cover new product development, if and how to start purchasing and importing electronics, supplier bankruptcy, and tips for controlling product quality and reliability.    Listen to … Continue reading →

Introduction Robust design, also known as the Taguchi Method, offers a systematic framework to tackle challenges like variations in manufacturing and enhance product quality (it’s a sophisticated method of Design for Quality). By integrating robust design principles into the product … Continue reading →

Sofeast’s Andrew Amirnovin, reliability expert and head of New Product Development, joins Adrian from the team to go through his top 10 things that affect electronic product designs (although they’re also relevant for many types of products in a lot … Continue reading →

Here’s the monthly update from Sofeast’s sourcing team who has been tracking the costs of commonly used raw materials from China for the past year to help you understand where the market is right now. If you or your supplier … Continue reading →

Renaud and Adrian discuss both responsible and sustainable purchasing practices. It can be easy to overlook buyers’ role in their supply chains’ ESG performances, but those that do not purchase responsibly or go further and so sustainably, are damaging their … Continue reading →

4 Crowdfunding failures we can learn from Not every great product idea makes it into production. Even some excellent products are crowdfunding failures that didn’t make it past the prototype stage, leaving the inventors, backers, and fans scratching their heads … Continue reading →

Renaud and Adrian are both coming live from China for the first time on the podcast. Now they’ve both visited following covid, what has most obviously changed? What tips do they have for business visitors? How’s the economic landscape? Here … Continue reading →

This article explores the key factors that contribute to attracting and retaining strategic suppliers (outlined in the Kraljic matrix) while highlighting the importance of humanized supplier relationship management. By understanding the needs and aspirations of suppliers, cultivating trust, and avoiding … Continue reading →

Sofeast’s CEO Renaud and head of New Product Development, Andrew discuss how to build a product while keeping the whole customer journey in mind. Making a good product is just one step of the journey, and in fact, there are … Continue reading →