With decades of cumulative experience, we’re confident we provide the know-how that you require to improve your cooperation with Chinese suppliers.

We have several teams. Meet some of the key members and learn about their backgrounds and experience here:


renaud anjoran

Renaud Anjoran

Sofeast CEO and partner

Our founder and CEO, Renaud Anjoran, is a recognised expert in quality and supply chain issues.

He has worked in purchasing and quality for 15 years in greater China. His main experience has been in electronics, textiles, plastic injection, die casting, eyewear, furniture, oil & gas, and paint.

He is an ASQ-Certified ‘Quality Engineer’, ‘Reliability Engineer’, and ‘Quality Manager’, and a certified ISO 9001 & 14001 Lead Auditor.

He maintains our popular blog on these topics at QualityInspection.org. He has been quoted in the New York Times, the Wall Street Journal, Bloomberg, the Los Angeles Times, Reuters, Business Insider, the South China Morning Post, Quality Progress, Quality Digest, and more.

He is an expert in the architecture of quality management systems and keeps leading the development of SynControl (the IT platform that powers our Quality Assurance department).

Feel free to connect with Renaud via his LinkedIn page.

fabien gaussorgues

Fabien Gaussorgues

Sofeast COO and partner

Our COO, Fabien Gaussorgues, has 25 years of engineering and operations management experience, mostly in Fortune 500 groups (Safran, Thales, Nortel, and Airbus).

He developed subsystems that ended in cars, fighter jets, 3G base stations, and in mobile phones to be used in secured and private networks.

Fabien has been in China for 10 years and has managed key suppliers for the Airbus group. His main focus was on the launch of new products (new product introduction).

He launched a supply chain management & engineering company, SAOS, in 2011. From 2014 to 2018, Sofeast and SAOS gradually merged operations to offer an integrated solution for companies that work with China manufacturers.

At Sofeast, he works with new clients on setting the right strategy, from design to manufacturing, and coaches the team in providing the right level of assistance along the way.

Fabien welcomes you to connect via his LinkedIn profile.

Quality Assurance Team (30 members)


Head of technical

Textile engineer. 5 years in apparel manufacturing. Has been managing our technical team for more than 10 years.


Head of planning

6 years as school teacher and supervisor. 3 years of purchasing experience. Has been managing our planning team for more than 5 years.


Senior technical

Majored in pharmacy studies. More than 10 years of experience in electronics, electrical appliances, LED lights, and auto parts.


Senior technical

More than 12 years of experience in furniture, optical, machinery, sanitary products, and construction industries.


Technical officer

Worked in an Italian trading company before joining Sofeast. Experience in a variety of consumer goods.

Product Engineering Team (Product development - 7 members / Product improvement - 5 members)



Robin is an electronic engineer who started his career working at Huawei for 8 years. He then worked as a project manager for 8 years at Hytera, a telecommunications and contract manufacturing company, where he worked on the development and production of various mobile devices. +At Sofeast, he brings deep technical expertise in product engineering and IT developments – amongst others, he oversees the development of our ERP. Due to his past experience in manufacturing, he is responsible for our fulfilment operations in Dongguan.


R&D Manager

Mechanical engineer with more than 10 years of experience in product development.
Worked in Gree Home Appliance, in German manufacturer WIK (Germany),  and at Shark Ninja (American).
Expertise in NPI, production preparation, and mechanical design.


Industrial engineer

Works mostly on 2D and 3D designs andpackaging design. Products covered are consumer electronics, plastic casings, and metal parts.


Mechanical & production engineer

Works on complex product assemblies from start to production, including DFM. 9 years of experience with consumer electronics including the X-Box.


Mechanical engineer

Worked for 2 years as structural engineer in a factory, then 2 years as project manager for mobile phones, then 6 years in a design firm as structural engineer. 1 year at Sofeast.

jack lan


Mechanical engineer

Tooling specialist for 6 years, including 4 years at Samsung. 3 years in an engineering company. 3 years in faucet factory as a process engineer. 3 years in Leviton Electronics as supervisor of a plastic injection molding workshop.
Trained in ISO 9001, maintenance, 5S. 3 years at Sofeast.


Quality engineer

9 years of experience in quality control and engineering in factories making consumer electronics.
2 years in Sofeast as fulfilment quality manager

wayman zhu


Electronic engineer

2 years at Galanz as a quality engineer, following microwave and air conditioner production processes. 8 years at an engineering firm working for Cisco, Honeywell, GE, etc., mostly for process audits, component inspections, and first article inspections. 2 years at Sofeast.

Supply Chain Management Team (15 members)


Head of business development

Kate has 9 years of supply chain management experience in both Asia and Europe. Prior to working at Sofeast, she worked as a logistics & overseas foreign trade expert for the Chinese market, assisting global clients.+Every client is different, and Kate listens to their needs before suggesting the best approach. She develops a stable business relationship with new clients by giving support and tapping into our team’s expertise.
Please connect with Kate on LinkedIn here.


Head of supplier qualification

Strong negotiation skills and communication skills. Manages procurement & production projects. Experience in metals, jewelry, electronics, etc.


Senior project manager for hardware products

Specializes in sourcing and manufacturing of PCB component and metal parts.


Project manager

5 years of experience in plastic injection factory. Manages projects related to prototyping and plastic products.


Senior project manager

Worked in the apparel industry before joining Sofeast. Works on new electronics goods and on private label consumer goods.


Senior project manager for OEM products

Coordinates development & production of very precise metal parts (e.g. welding, stamping, CNC), and sources electronic components.


Logistics & customs specialist

Manages shipments and related documentation. Expert in FBA labelling & packing requirements, as well asEU & USA compliance.

Get help today


Interested in working with Sofeast, but have questions to ask first? Speak with us.

Let’s have a no-strings discussion about your situation and goals so you know if we’re a good fit for you. Hit the button below to speak with us about your needs.

Comments are closed.