What is Sofeast?

Sofeast a project management and quality assurance agency based in China. It was created in 2006.

Its founder, Renaud Anjoran, is an expert on quality and sourcing issues. He maintains a popular blog about these issues.

Three attributes distinguish us from the competition:

1. Personalization

Most of our competitors push one-size-fits-all solutions. The money-makers for them are lab tests or QC inspections, depending on their structure. And these are the service their salespeople advise every client to do, regardless of their real needs.

We recognize the different requirements of each of our regular clients. We personalize checklists and reporting formats, and we offer a much wider set of services.

2. "Home grown" technicians

After several experiments, we found a couple of ideal profiles:

Young ladies with good notions of English and an experience working in a factory,
Office workers coming from a trading company, with a good command of English and a good understanding of what it takes to purchase safely in China.

If they have the right traits (an assertive character and a strong attention to details), we hire then and train them to our way or working.

3. Human size

We spend time to know our clients. We know their situation and their constraints, and our goal is to help them succeed in the long term by using the right tools.

Who we work with

1. Midsize importers

We do not serve very large buyers. We are proud to be a human-size company. We are looking to serve midsize importers who value our reactivity, our personalized advice, and our professionalism.

2. Importers willing to work closely with their suppliers

We do not work with purchasers who give one-shot orders to Asian suppliers.

We work with importers who want to invest in the manufacturers they work with (increasing their reliability and efficiency).

3. Importers who have a medium/high quality standard

We cannot help buyers of low-end products. Our technicians cannot switch from a high standard to a low standard, and vice versa. So we are committed to serving buyers who are at least as tough as mainstream retailers in Western Europe and North America.

Get in touch

If you have questions or if you need quotations:

Contact us now!

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